SeO Simple provide more than just search engine optimisation, we also provide an entire online solution from the design and development of a website, content management, online branding solutions and ecommerce development through our sister company DorwardMedia Ltd.
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Campaigns
SeO Simple search engine optimisation services are designed to concentrate on several key areas when making its recommendation for website optimisation and search engine marketing campaigns.
- Website Meta-Data – ensuring the correct researched titles and descriptions for each individual web page
- Content - we optimise the content and if needed employ a copywriter to re-write the content for full optimisation. Spider and robots such as the ones Google and Yahoo use look at content. Is it relevant, does it contain the right amount of keywords? Is it readable by a human?
- Coding - you can have a beautiful looking website with all the right search optimisation techniques in place but still your website is not being indexed by Google. This is sometimes due in part to coding problems within the site especially if a website is built in frames or using java or flash in its navigation.
- Site Design and Structure - this is a key and important issue in maintaining your website standard. If your website is of poor design it then reflects on the product your company offers. Visitors today expect a company's website to reflect the information or product that is offered, to be functional with the right amount of usability and navigation. A website is your shop window on the web.
- Keyword Research - One of the more important elements of search engine optimisation is research of words and sentences that are used by visitors. Sonet Web will research the key phrases that are used to find your product or services and build your content around these phrases. Key phrase research is not just about looking for the top keyword but also mid-level key phrases that relate to your website.
SeO Simple and DorwardMedia work together on many projects and take all this into account when optimising websites and making recommendations on the best way forward for our client's sites to work.
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Website Statistics (Stats)
As part of SeO Simple's search engine optimisation services, we implement a web analytics package that monitors traffic growth, where visitors are coming from and the key-phrases they used to find the clients site. The website statistics/analytics program is an essential part of any website growth.
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Linking Campaigns (links)
SeO Simple's website marketing services provide a solid linking campaign for its clients. This helps in the overall search engine optimisation technique. Not only does it help in your websites overall visibility by being linked on other high-level domain websites. It aids some search engines in determining how popular your website is and how many other websites with relative content link to it and treat it as an authority site. This will help in your overall search engine ranking.
As more websites enter the World Wide Web the higher the demand for top positioning and ranking becomes a factor. Search engines start to concentrate more on relevant content and the public perception of your site. Is it content that consumers and visitors will find worthwhile? Do other key content websites link to it? These are just a few of the factors that need to be considered for a successful link building campaign.
SeO SImple do not condone the use of spam mailings, 'sharp practise' such as 'SEO bad habits' including doorway pages, re-directs pages, link farms and other bad practises. We feel and know that website positioning services can be achieved through standard industry practises. To this end we will not take any job that calls for illegal use or unfair tactics that would have a detrimental effect on a websites overall outlook or our credibility.
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Consultancy
SeO SImple provides a search engine optimisation consultancy that enables a clients business to make the most of the internet. This includes a full website health check, search engine optimisation and offline marketing planning.
SeO SImple and DorwardMedia are based in North Cambridgeshire in the UK and works with companies throughout the UK. For further information about our services visit our contact page.
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